This person is going on a unique journey on his cycle
Discover more from 🤷🏽♂️Not My Problem
This person is going on a unique journey on his cycle
You can support him too!
Today’s eco snapshot👇🏽
Biking for good
What if repairing clothes was as convenient as buying new ones?
A craft beer made from bread
Some good news
Can I help you?
🚴♂️ Biking for good
Benjamin Parent is embarking on a world tour with a twist - he's doing it on a bicycle. Over the next three years, he plans to cycle a total of 50,000 km.
During his journey, he will stop to speak with social entrepreneurs who are working to solve some of the most pressing issues on the planet. He will capture their best practices and share them with the world.
As an additional environmental initiative, a tree will be planted for every 21 km he cycles. That's why he named his trip Trees On The Way.
You can support Benjamin's trip by contributing to it.
If you represent a brand, you can sponsor him and have your logo featured on his bike or jersey.
🪡 What if repairing clothes was as convenient as buying new ones?
Conveniently Sustainable…We all want to make better choices for the planet and for humanity. However, sustainable choices are not always the most convenient ones. For instance, it's easier to order food for delivery than to go and pick it up. Finding a big supermarket and buying items from there is much easier than finding a zero-waste or refill store. Similarly, buying new clothes is easier than repairing existing ones.
Stitch and Save…Dutch startup Mended wants to change that. It helps you to keep your existing jeans in play by repairing and altering them in a few clicks. This increases the life of your jeans and keeps them out of landfills.
It connects brands and customers with local tailors.
These tailors repair holes, belt loops, pockets, seams, crotches, and zippers
The jeans are picked up and delivered to your doorstep or you can drop them off as well.
Stitching Through Cities…They are currently active in the Dutch cities of Utrecht + Bilthoven, Bunnik, de Bilt, Houten, IJsselstein, Maarssen, Nieuwegein, and Zeist and would be expanding to other cities soon.
Have you seen a similar startup in your country? Let us know in the comments below and I will feature them in the upcoming editions.
🍺 A craft beer made from bread
Wasted Potential…Did you know beer and bread have some commonalities? They are both made from fermented grains. Now bread is one of the most wasted items on the planet. Unsold bread is simply thrown away and it ends up in landfills and releases methane, a greenhouse gas. Methane is 25X more potent than CO2.
Brews and Breads…Danish brewery BRØL is changing that. It uses this unsold bread and upcycles it to replace the malt in the beer. This prevents the bread from being wasted and keeps the cost of the beer competitive. It doesn’t end here.
After brewing beer, there are many leftovers like spent grain, yeast, and hops.
Traditionally, they are just thrown away or used for activities like burning.
BRØL is rethinking this waste as well. For instance, using spent grain to grow artisanal mushrooms.
Raising the Barley…The brand estimates that if all wasted baked goods in Denmark were collected and upcycled, they could fulfill the entire national beer demand. They’re definitely raising the bar, loaf after loaf.
Have you come across a startup in your country that’s upcycling food? Drop the link in the comments below
😹 Some Good News
Solar Sizzle: A new microwave technology can ease solar cell recycling.
Sailing Emissions: From Los Angeles to Shanghai, the port cities collaborating to cut shipping emissions.
Empowering Coolers: The white roofs cooling women's homes in Indian slums
🌎 Can I help you?
Are you looking to churn out more content for your planet-friendly brand? I can help you.
Here are some of the blogs and articles that I’ve written recently:
Feel free to reach out by simply replying to this mail.
Thanks for reading today’s edition.
You can share this post with others in your network who might enjoy it.
Click that 💚 if this added some value to you.
Have a great weekend and see you next week😊
This person is going on a unique journey on his cycle
Great read! Thanks for sharing what others are working on - some amazing people and organizations out there that are really making a difference.